Cannabis: Legalize it + Criticize it + Advertise it
The title of the project, “Cannabis: Legalize it + Criticize it + Advertise it,” is inspired by Jamaican recording artist and Rastafarian, Peter Tosh who released, “Legalize it,” a single and album with the same name in 1976. The song advocated for the legalization of cannabis use on the Caribbean island.
During this time, the Jamaican government profiled the Rastafarian community for their cultural practices, one of which was the growing and smoking of marijuana. Tosh predicted that cannabis would be so commonplace in the future that it would be used like a cigarette.
Speed up four decades later, countries around the world have introduced and passed legislation allowing for the use of marijuana. As nations decriminalize the selling and consumption of cannabis, old histories and issues emerge. At the same time, new narratives come forward. In short, much is still very complicated. We unpack cannabis and tell the stories we will never hear.